DFC coordinators met with community partners to come up with three new GOT A MINUTE themes.
1) Tell Me: It's unsafe, It's illegal, It's irresponsible
2) Show Me: I'm watching you (the youth is watching the adult)
3) Challenge Me: To make the right decision
These themes will be developed into similar marketing mediums.
In November the first billboards related to one of these will appear across the North Iowa area.
Monday, September 24, 2007
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